Programmatic advertising in 2026: Proving performance while it still matters
What if programmatic’s biggest risk isn’t wasted spend, but delayed insight before budgets are gone.
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What if programmatic’s biggest risk isn’t wasted spend, but delayed insight before budgets are gone.
See the three creative video trends shaping how filmmakers and brands build emotional connection today.
The company realized about $12 billion in incremental revenue last year as services like Prime Video contributed meaningfully to growth.
Public perception may be a key indicator of brand performance, according to a report from The Harris Poll company QuestBrand.
After another brand’s AI-generated Super Bowl spot airs, the restaurant chain will post a video on Instagram Reels to dole
The delivery platform created a content library full of alternate scenes for its own commercial that include cameos from a
Traction for subscriptions like YouTube Premium is growing in a way that could hurt ad revenue but boost the overall
The fast casual chain plans to better support its marketing with targeted media as it looks to reverse negative sales
The AE Creator Community is anchored on a rewards system that incentivizes creators to participate in regular challenges around content
CMO Jonathan Mildenhall explains how the companies are working to build back trust in American neighborhoods at the big game