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The show, which starts Monday, is doubling down on topics like creators to differentiate in a crowded events calendar and […]

John Ludeke, most recently chief brand officer at the Unilever brand, is tasked with deepening consumer connections to the fast-casual

The grocer, in partnership with Vidmob and MMA Global, was able to forecast e-commerce conversion of ad creative with 81%

Chief Growth Officer Mary Beech details how work with brand consultancy Redscout turned consumer insights into campaigns and a way

The partnership follows a surge in cultural relevancy for the league in the wake of the Winter Olympics and popular

Many marketers will be able to eliminate bottom-rung roles by 2030, but the researcher recommends handing new hires greater responsibility

Amazon Ads executive Kelly MacLean walks through advances announced today that promise to simplify how marketers work with the platform.

WPP continues to succeed in deepening relationships with existing clients following a similar win with Estée Lauder and scoring Wendy’s U.S.

The fall-focused effort taps into cultural trends around camo fashion and arrives as a new CMO prepares to join parent

Gut and Mediaplus are joining the chain’s roster to develop more distinctive marketing and better connect national scale to local