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“Mirror Mix” features seven rising artists and will be promoted through a partnership with song lyrics platform Genius around its […]

“The challenges are real, which is why we’re taking such a big swing now,” Jeff Klein said of the chain’s

Explore how holiday shoppers move from discovery to purchase on TikTok.

New campaign “This Is Jeep Country” celebrates the brand’s American heritage, while multicultural extensions speak to a fragmented landscape.

Laura Jacobs, CMO at the DTC bedding brand, details a “Best. Sheets. Ever” campaign that taps cultural figures spanning comedy,

The retailer, which sees over 60% of orders come from mobile, has teamed with quarterback Matthew Stafford for “Wayfair Delivers.”

Crime thrillers, telenovelas and “Survivor” get a humorous spin in spots supporting a creative platform the Mars brand launched last

The clothing brand hopes to communicate an authentic message by linking with rising artists including country band Chaparelle for its

The fast-food giant is piloting a media network with the goal of building a $1 billion ad business.

The effort will extend to creator partnerships and experiential activations and arrives as the retailer’s turnaround efforts begin to show