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Dynamic Search Ads, automatically created assets and the campaign-level broad match setting will automatically upgrade to AI Max in September. 

CMO Nilofer Vahora explains how “On Your Wavelength” leverages the stylist-client relationship to speak “shoulder to shoulder” with consumers.

The Unilever-owned men’s grooming brand is pairing value propositions with slapstick, sexual innuendo and the tagline “Let Your Stick Do

The marketer’s Chips Ahoy brand is working to reach Gen Z through partnerships with soccer stars, limited-time offers and a

CMO Craig Brommers details the next chapter of a tie-up that proved highly successful — and controversial — for the Gen

CMO Craig Brommers details the next chapter of a tie-up that proved highly successful — and controversial — for the Gen

The casual dining chain continues to bring the fight to fast food restaurants with a value offering that now includes

The group delivered its 20th consecutive quarter of growth in Q1 despite the Middle East conflict, which executives said hasn’t

Growth is accelerating for the parent company of Facebook and Instagram, with increased automation improving ad performance. 

As part of its “Cerveza for Fútbol” platform, the beer brand is launching a “Best Seat in the House” campaign across