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Wearable items with 65 print and color variations will be available for free to players, allowing for the creation of […]

The sense of a stable middle ground is eroding across an industry at a point of contraction, with many displaying

At NRF, executives described major sales wins while acknowledging the social commerce feature is shaking up several retail fundamentals.

The Mars candy brand will hypertarget its big game spot to promote a partnership with delivery platform Gopuff.

The new tools demonstrate how streaming platforms are working to improve measurement as marketers push for more performative media.

The functional beverage brand is championing balance — not abstinence — in a campaign that spans print, out-of-home, influencers and

“Run Back the Miracle” celebrates the American hockey win over the Soviet Union at the 1980 games and is part

At NRF’s Big Show, execs from Mejuri, Coterie and Beyond Yoga emphasized the power of community in amplifying brand messages and viral

The functional beverage brand is championing balance — not abstinence — in a campaign that spans print, out-of-home, influencers and

The appointment of Nadia Kokni follows the struggling sportswear icon uniting several key marketing and product functions under a chief