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While DEI has recently come under fire, a new AIMM report found marketers have reduced stereotypes in ads and improved […]

Achieving a 33% growth in your business is not just an ambitious target; it’s a bold declaration of your commitment

Despite using AI at nearly every stage of the creative process, Supernatural’s Paul Caiozzo says, “AI is not magic —

The multiphase effort arriving amid sales struggles represents “the spark that will light the fire” for the brand, said chief creative

Revealed at Mobile World Congress, the new features include the ability to access Google’s Gemini AI platform within the Messages app.

New ads directed by Jungle members emulate the music video for “Back on 74,” which went viral on TikTok due

While marketing organizations face a number of challenges, including job uncertainty and the burden of learning new martech, there are bright spots. 

The better-for-you brand will pay its senior soda consultants up to $40,000 to join it at various stops in the

The most-watched free ad-supported streaming service in the U.S. rolled out sonic branding and a more vibrant visual style.

The company joins 7-Eleven and Casey’s in venturing into an advertising platform that is full of opportunities as well as