Amazon pushes savings with back-to-school ad, ‘Dorm Roomz’ series
The e-commerce giant tapped actress Michelle Buteau for a 30-second spot encouraging shoppers to “spend less on your little freeloaders.”
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The e-commerce giant tapped actress Michelle Buteau for a 30-second spot encouraging shoppers to “spend less on your little freeloaders.”
The color of the superheroes’ outfits inspired a campaign that includes fourth-wall-breaking ads and collectibles for decorating condiment bottles.
The out-of-home ads leverage GroupM’s WinDOOH technology to transport consumers to fantastical worlds without the use of a mobile device.
The decorated CPG marketer, who spent nearly 20 years at PepsiCo, is tasked with realizing modern marketing capabilities that can unlock
Germany is a popular geo in the Tier-1 segment due to its large and solvent population, as well as its
Dietary supplements are popular among those seeking to improve their health by increasing nutrient intake. The demand for these products
A new report underpins a broad shift toward performance marketing, though two-thirds of video buyers still encounter measurement challenges.
The PepsiCo soda’s latest campaign features a stylish brand character, media partnerships and a call for consumers to get off their… donkeys.
Publicis has formed a bespoke unit, MiltonOne, that features a custom business solution and draws on top talent from across the
The next-generation intelligent content platform leverages large language models to assemble clients’ digital assets and create personalized experiences.