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To boost the return of its apple flavor, the sparkling water brand remixed a 2008 club hit as part of […]

The latest chapter in the toy brand’s “Rebuild the World” campaign demonstrates the power of its in-house agency.

The collaboration with The Weeknd includes a coffee-ground infused record, strategic ad placements and other immersive elements.

A new artificial intelligence feature is designed to help advertisers and agencies find and connect with relevant creators more easily.

Cinnamon Toast Crunch’s “Must Cinnadust” campaign generated a 500% increase in social engagement and drove growth, the company reported.

The fast-growing company has turned away from posts that just highlight its low prices and toward more playful, culturally relevant

The retailer touted the strength of its advertising services for brand partners during its inaugural Best Buy Ads showcase.

Shaquille O’Neal stars in a new spot and content on a microsite that rebrands the used-car e-commerce platform as “Shaqvana.”

Doug Martin served the CPG brand for nearly two decades, most recently as its chief marketer, and joins Wawa in the middle

The campaign includes out-of-home advertising, experiences and custom bottles, and comes as the brand struggles to maintain its core consumer base.