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Retail and auto are leading a pullback, with digital now expected to grow 9.5% in 2025, two percentage points lower […]

The mutliyear partnership includes consumer activations, limited-edition packaging, digital promotions and other efforts.

My Sephora Storefront allows U.S. influencers to build shoppable digital storefronts and arrives as sales from affiliate marketing continue to

CMO Taylor Montgomery was promoted to global chief brand officer and will be succeeded by Luis Restrepo, vice president of brand and product marketing.

With a no-code user interface, more marketers will be able to integrate their first-party data with Amazon’s shopping, browsing and

The Mars Petcare brand is sponsoring a new category in the reader’s choice version of the special issue that tends to

“Built Like Lee” celebrates the heritage of a brand founded in 1889 and is the first expression of a creative

If companies wait for regulation, they will always be behind, says Integral Ad Science Chief Compliance Officer Kevin Alvero.

Affordability concerns are disrupting auto-buyer behaviors. Is your targeting keeping pace?

By tapping benefits offered by the multi-enterprise business networks, suppliers can connect procurement and supply chain processes across their supplier