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Created with LePub Mexico City, “Welcome Back, Paisano” uses a sharp sense of humor to help the brand move from […]

As founding partner for the International Dance League’s 2026 season, the marketer gains access to an audience that aligns with

The CPG giant highlighted innovations like its new protein-packed Kraft Mac & Cheese and a five-year sponsorship deal with the

The Mondelēz-owned snack bar brand’s “Easy to Love” campaign represents its first major creative push in nearly a decade.

Jenna Bromberg digs into recent moves around marketing co-ops and agency partners and how the chain is working with Google

As part of a new collaboration, marketers can run the networking platform’s CTV ad campaigns using Amazon DSP.

Sarah Travis details two new offerings designed for the social commerce boom and addresses frustration with the wind down of

CMO Puja Vohra details how the slim portfolio of sports, news and entertainment supports a new “Turn Passion into Performance”

Along with star-studded ads anchored on a real watch party, the brand is hosting a 4 million followers-strong WhatsApp group

From singing puppets to inspirational small business stories, the brand is attempting to cover as many bases as possible as