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Leveraging a localized approach and a social push, the campaign shows off new packaging along with a switch from bottles […]

Hosted by comedian Marie Faustin, the special addresses Gen Z consumers who, despite being skin care-obsessed, forget to apply sunscreen.

New Pepsi packaging and ads take Coke’s concept but swap out names on bottles for food pairings relevant to summer

Newell, the parent of more than 50 consumer brands, is looking to create five times more content while improving marketing

A new Center of Excellence built on Nvidia tech and led by Publicis Sapient speaks to the opportunity the agency

The Bacardi brand is encouraging consumers to take time for themselves with a new campaign from its creative agency of

Leading creator MrBeast has joined the effort, which will see the brand serve as exclusive building partner for the second

Ads show people of different ages and backgrounds bonding over the candy, which is putting fresh emphasis on the ampersand

New visual intelligence features allow iPhone users to search apps like Google and Etsy to find items similar to what

The solution, which creates six videos based on the input of a product ID, comes as rivals like Google and