Gatorade fuels digital transformation with free membership platform
The PepsiCo brand will release a capsule collaboration with DJ Khaled to boost the launch and bring together sports, music and entertainment.
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Sociable: Meta posts solid increases in revenue and usage for Q4 2023
With its ad business apparently back on track, the narrative around Meta is more positive than a year ago.
Handling Common Sales Objections
Have you ever been tripped up in a sales call with… An objection?! How could someone NOT want your offer?!
Psychological Pricing Strategies for SMB Owners
In last week’s issue of the LFG, we discussed pricing your service perfectly. In this week’s issue, I will do
How to Price Your Services: Service Business Guide
What are you charging for your services? Are you charging too much or too little? More importantly, how do you
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How to Clean Your Email List
In 2023, I more than DOUBLED my email open rates & click rates. The strategy I used is simple
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Best Pool Service CRM 2024: Tested for SMBs
Running a pool business without a CRM can feel like treading water in the deep end. Sure, you can stay
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Best Commercial Real Estate CRM 2024: Broker Approved
Commercial real estate agents need a great customer relationship management (CRM) platform to thrive and scale in the competitive industry.
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Google E-E-A-T for Small Business
Did you know that 9/10 business owners aren’t EEATING? You heard me right. They aren’t optimizing their site for Google’s
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Social Selling Guide for 2024
Right now, you’re a social caterpillar. But don’t worry. I will help you break out of your cocoon and become