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As consumers increasingly turn to AI, there has been a resurgence of interest in traditional values and living.

While collaborations with names like Sydney Sweeney helped boost denim, sister brand Aerie delivered far stronger sales growth in Q3. 

The CPG giant created a new generative artificial intelligence tool to help personalize advertising while boosting engagement for many of

The quickly growing brand leans into its recent social media successes by launching Daddy’s Home cologne on TikTok Shop.

The first major work from bespoke Publicis unit KDPOne looks to reset the coffee brand ahead of parent Keurig Dr

In an open letter and social videos, CEO Tim Boyle tasks conspiracy theorists with proving their beliefs for a chance

Chopard and other luxury brands are featured in the Snapchat Winter Village, a digital activation meant to mimic the in-person

Hellmann’s Mayonnaise will return to the Super Bowl for a sixth consecutive year with a 30-second spot handled by agency

By merging skill sets, the resulting agency model hopes to appeal to both CMOs and CFOs at a time of

The newly combined network is built around six capability-based divisions and will retire legacy creative brands MullenLowe, FCB and DDB.