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Display & Video 360 struck a similar pact with Kroger, an Albertsons rival, in March as more brands chase high-intent […]

Total TV offers advertisers show, genre, rating, language and program-level data across platforms including Disney, Paramount and Amazon Prime Video.

Major brands are introducing AI into their experiences, but are consumers interested in using these options over more traditional channels?

Soccer stars, DJ Diplo and creator Marlon Garcia feature in a new ad that reimagines the brand’s “Live. Fit. Go.”

Diet Coke, L’Oréal, Grey Goose, Starbucks and others use a variety of marketing tactics to deepen partnerships with the highly

The social-first effort, written by and starring actor Rachel Sennott, is part of a larger evolution in the brand’s approach

The beer brand formerly known as Kronenbourg 1664 worked with agency Fold7 and director Brady Corbet to answer “A Question

Media quality and brand safety tools from IAS and Zefr are coming to additional ad formats while DoubleVerify is now accredited for reporting

The Realmakers Community program offers creators commissions and a chance to be featured across Aerie social channels and platforms.

Advertisers will be able to launch Reddit campaigns directly through Orange Apron Media’s self-service portal as part of an industry-first