Publicis Media acquires Dysrupt to ‘supercharge’ performance marketing
Central to the deal is Dysrupt’s proprietary Impact Advertising System solution that is focused on optimizing media, creative and measurement.
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Central to the deal is Dysrupt’s proprietary Impact Advertising System solution that is focused on optimizing media, creative and measurement.
AlmapBBDO veteran Luiz Sanches joins the CPG giant, which no longer has a traditional CMO role and recently reorganized its
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Gail Hollander discussed the convergence of brand building and pop culture and how marketers should think about retail media, AI
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It’s no secret that the words we choose carry weight, especially in a professional setting. Psychology tells us that certain
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