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If you’ve ever had a night where you can’t switch off, you know the struggle. If you’ve ever woken up […]

Executives from the ANA-owned entity and Unilever discussed what’s next for the platform and named Comscore a new TV partner

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial intelligence-powered operating system WPP

In a test, ad-tech company Utiq’s ID delivered over 90% of impressions in non-Chrome browsers. 

Elon Musk is using AI hype to effectively save X from financial oblivion.

“Ketchup Currency” includes a casino-inspired microsite where consumers can scan their spare ketchup packets to earn a coupon for Hellmann’s mayo.

Linda Bethea details how the marketer of brands including Oikos and Silk is approaching emerging channels and artificial intelligence.

How to leverage a more efficient method for your ad spend and maximize your consumer reach.

Has it ever crossed your mind, “Have I found my life partner?” Sure, your relationship might not resemble the ones

We’ve all heard a gazillion motivational quotes. Sure, they give us a quick boost of inspiration, but how lasting is