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Approximately 75% of Americans are interested in soccer, with 45% saying their interest is increasing, according to data from The […]

The P&G brand is tapping into the growing popularity around audiobook romances with four stories that position freshness as a sensorial

“One More Round” will feature “Hot Ones” host Sean Evans and is part of a brand platform that launched in

A digital spot, tailgate tour and other game day experiences promote DoorDash Streaks, a program that rewards app users who

The packaged foods brands are running separate promotions that help cover the costs of flying and canceled trips amid a

RedVest Media gives participating brand partners a targeted approach to advertising through onsite premium ads, in-store signage and more.

The deal responds to the increasingly central role for social media and influencers in CMO strategies, as well as the

Garry, an artificial intelligence-generated character, shows how brands can use the buzzy tech to quickly respond to viral moments.

Incoming WPP CEO Cindy Rose said winning the global account is a “testament to the AI-based data solutions” WPP Media

“Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer