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Ford and L’Oréal piloted the tool for quickly creating text, image and video assets with the aid of cutting-edge Nvidia technology.

As the 2024 election looms, brands must be extra mindful of all areas of their social media operations, according to Scott Parker,

At Cannes Lions, the marketer showed off a new AI Hydration Coach for Gatorade and connected device for Pepsi inspired

More than half of agency decision makers expect the tech to have a significant or very significant impact on key

Maintaining addressability in the face of uncertainty is possible—and very necessary. But it requires a commitment to three guiding principles

Uncover three key planning inefficiencies that are costing enterprise marketing teams time and money.

The QSR paired contextual targeting data with IRIS.TV’s private marketplace to engage young men with shared interests like anime and gaming.

The campaign will link back to the department store chain’s July Fourth fireworks display.

David Miami took the attention off the iconic brand entirely and gave it to true-to-life human interactions in the latest

The sausage company is collaborating with influencers and other brands to push social media algorithms to serve “more outreach and