Blog

A key element of the craft retailer’s first major post-bankruptcy initiatives will involve leveraging influencer relationships.

Described as a “change agent,” Alycia Mason joins Wavemaker as its parent pushes to realize a data-driven transformation.

To promote new folding smartphones powered by artificial intelligence, the firm used different tools to create phone-inspired fashions for virtual models.

The brand developed custom skincare sets inspired by Prime Video’s top genres for a campaign that has led to a

Users can now purchase physical products within an experience developed with esports agency eGen and metaverse games publisher Supersocial.

Made with Group Black, “Khaby Is Coming To America” integrates CPG brands like Tide and Bevel and is part of

One of the best ways to achieve brand growth is deeper market penetration, per a recent Kantar report.

“The Bear” star’s images generated $74 million in media impact value amid a years-long effort by holding company PVH to

Despite facing a U.S. ban, the social media platform is investing in resources to help scale women- and LGBTQIA+-owned businesses.

The most digital generation already has a more grounded perception of companies than kids of the past, valuing creative enablers